Develop creative direction for a memorial event to honour a small but important event in Canada’s history. Late 1960s. Nigeria is in civil war. Worldwide efforts to end famine in the war-torn region of Biafra are literally taking flight. Canadian churches respond to the call for assistance. Air relief flights - in the darkness of night to avoid gunfire - deliver essential aid and airlift children to safety. Tragically a flight into darkness ends in the crash of CF-NAJ and the death of four airmen from Canada. Fifty+ years later, a memorial service and a plaque dedication honour the lives of those four men. Hundreds of people gather in downtown Toronto. Stories from family members and people involved in the airlift recall the bravery of those four men. A truly remarkable event to keep their story alive.
Participation in Canairelief Memorial project:
• Serve on committee overseeing planning of event
• Maintain ongoing correspondence with client to ensure understanding of needs and objectives
• Development design direction for print brochure and other assets
• Design multiple covers for presentation to client and determine final design direction
• Set up design style for brochure and format text and images
• Ongoing correspondence with client to udpate copy, forward PDFs for review, and apply changes as required
• On approval, review digital files before uploading to various printers
• Set up digital assets to promote event on social media
• Correspond with vendors regarding print production cost and requirements
• Propose and maintain workback schedule to ensure delivery of assets as required
Independent/2024/Canairelief memorial dedication brochure
Independent/2024/Canairelief memorial dedication brochure
Independent/2024/Canairelief memorial dedication social media assets
Independent/2024/Canairelief memorial dedication poster